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Customer Data Integration
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sponsored by Salesforce - Data.com

WHITE PAPER - This survey-based research examines how sales organizations leverage customer data to improve sales effectiveness.
Posted: April 18, 2014 | Published: August 31, 2013

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Topics:  Customer Data Integration | Customer Data Management | Customer Data Management Software | Data Quality | Lead Generation | Lead Management | Sales | Sales and Marketing Software

Salesforce - Data.com


sponsored by Salesforce - Data.com

CASE STUDY - Standard Register's transition to a new set of digital products and services required the company to rapidly identify new buyers, deploy a more consistent sales process, and create a true 360-degree view of the customer.
Posted: April 18, 2014 | Published: October 31, 2013

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Topics:  CRM Software | Customer Data Integration | Customer Data Management | Data Quality | Sales | Sales and Marketing Software

Salesforce - Data.com


sponsored by Salesforce - Data.com

CASE STUDY - The Bottom Line: Nucleus Research looked at the solution costs, revenue gains and productivity improvements to quantify the return on Tableau's investment in its deployment of Salesforce Data.com. Download the case study for all the details.
Posted: April 18, 2014 | Published: February 28, 2014

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Topics:  Customer Data Integration | Customer Data Management | Data Quality | Lead Generation | Lead Management | Marketing | Sales | Sales and Marketing Software

Salesforce - Data.com


sponsored by Salesforce - Data.com

CASE STUDY - In 2011 Kelly Services launched a direct marketing campaign to drive more face-to-face meetings with prospective customers in specific business segments, and Data.com delivered.  Read the Nucleus Research white paper, "ROI Case Study: Salesforce Data.com & Kelly Services", and learn the details of the significant results that were realized.
Posted: April 18, 2014 | Published: December 31, 2013

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Topics:  Customer Data Integration | Customer Data Management | Customer Data Management Software | Lead Generation | Lead Management | Sales | Sales and Marketing Software

Salesforce - Data.com


sponsored by Salesforce - Data.com

RESEARCH CONTENT - Data quality continues to be one of the greatest challenges for successful CRM efforts. Read this report to learn what Nucleus Research discovered through interviews with Data.com customers, and the benefits that were realized by having access to rich, reliable and relevant data directly within Salesforce.
Posted: April 17, 2014 | Published: May 31, 2013

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Topics:  CRM | CRM Best Practices | Customer Data Integration | Customer Data Management | Customer Data Management Software | Data Management | Data Quality | Sales | Sales and Marketing Software | Sales Representatives

Salesforce - Data.com


sponsored by Salesforce - Data.com

WHITE PAPER - Growing your business depends largely on knowing your customers -- and that requires having the right data, people, and processes in place. To begin the path to sustainable business growth, check out this extensive guide for businesses of all sizes -- from startup to enterprise.
Posted: April 17, 2014 | Published: April 17, 2014

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Topics:  Business Development | CRM | CRM Best Practices | Customer Data Integration | Customer Data Management | Data Management | Data Quality | Sales | Sales and Marketing Software

Salesforce - Data.com


sponsored by HP & Intel®

VIDEO - View the following expert interview Q&A webcast to hear from some of the biggest names from HP and SAP as they discuss some of the challenges that are affecting retailers today. Learn about the main focal points to improve upon, how to start leveraging data, and how to get to the ultimate goal of real-time insights.
Posted: April 16, 2014 | Premiered: April 16, 2014

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Topics:  Business Intelligence | Business Intelligence Software | CRM Analytics | Customer Data Integration | Customer Data Management | Data Analytics | Data Management

HP & Intel®


sponsored by IBM

WHITE PAPER - Two of the biggest trends in commerce -- big data and more empowered customers -- are creating huge challenges for modern businesses. However, equally huge opportunities exist if you can successfully leverage big data to create a comprehensive, single view of the customer, resulting in optimum customer experiences.
Posted: April 9, 2014 | Published: April 30, 2013

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Topics:  CRM | CRM Analytics | Customer Data Integration | Customer Data Management | Data Analytics | Data Management | Marketing

IBM


sponsored by IBM

WHITE PAPER - Why are so many retailers struggling today? The answer is simple: Their efforts of putting the customer at the heart of their merchandising process are coming up short; they aren't customer-oriented. In this informative research report, find out what the most successful retailers are doing.
Posted: April 3, 2014 | Published: July 31, 2013

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Topics:  CRM | CRM Software | Customer Data Integration | Customer Data Management | Customer Loyalty | Customer Retention | Customer Satisfaction | Customer Service

IBM


sponsored by Autotask Corporation

EBOOK - This e-book talks about an automated survey process that provides guidance for better growth and profitability by delivering benefits like low-resource requirements, flexibility in survey deployment, and detailed benchmarking and reporting capabilities.
Posted: April 3, 2014 | Published: April 3, 2014

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Topics:  Customer Data Integration | Customer Data Management | Customer Data Management Software | Customer Interaction Services | Customer Satisfaction | Customer Service | Customer Support Software | Surveys

Autotask Corporation


sponsored by Kofax, Inc.

EBOOK - This guide reveals how organizations can be better prepared to get customer interactions right from the start in order to drive success, increase revenue and improve profitability. It also discusses a suite of applications that can provide an essential link between systems of engagement and systems of record.
Posted: April 1, 2014 | Published: April 1, 2014

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Topics:  Customer Data Integration | Customer Data Management | Customer Interaction Services | Customer Loyalty | Customer Retention | Customer Satisfaction | Customer Self-Service | Customer Support Software | Data Analytics | Data Management | TCO

Kofax, Inc.


sponsored by Oracle Corporation

WHITE PAPER - This guide was written to help identify or measure those critical CX measurement points that provide feedback on the health and success of a CX initiative. It is intended to familiarize you with important CX measurements and Key Performance Indicators (KPIs) along with providing a definition and a method to calculate their value.
Posted: March 27, 2014 | Published: September 30, 2012

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Topics:  Customer Data Integration | Customer Data Management | Customer Interaction Services | Customer Retention | Customer Satisfaction | Customer Service | Data Analytics | Metrics | Operational Metrics (Systems) | Strategic Planning

Oracle Corporation


sponsored by Informatica

WHITE PAPER - This executive brief examines the business implications of unintegrated customer data and outlines how CIOs and other senior IT managers are ideally positioned to take control of customer data with data management technologies.
Posted: March 27, 2014 | Published: May 31, 2013

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Topics:  CIOs | CRM | Customer Data Integration | Customer Data Management | Customer Retention | Customer Satisfaction | Customer Service | Data Analytics | Data Integration | Data Quality | Master Data Management

Informatica


sponsored by Informatica

WHITE PAPER - This executive brief explains how the combination of master data management (MDM) and data quality (DQ) can significantly enhance the accuracy and reliability of data, enabling timely, confident decisions and accurate reporting.
Posted: March 26, 2014 | Published: December 31, 2013

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Topics:  Customer Data Integration | Customer Data Management | Data Collection | Data Governance | Data Integration | Data Management | Data Quality | Data Warehouse Architectures | Data Warehouses | Master Data Management

Informatica


sponsored by Informatica

WHITE PAPER - Learn about the 10 essential MDM requirements which will allow you to address both your current and future business needs, and quickly reap the returns from your MDM initiative.
Posted: March 26, 2014 | Published: December 31, 2013

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Topics:  Customer Data Integration | Customer Data Management | Customer Data Management Software | Data Governance | Data Management | Data Quality | Master Data Management

Informatica


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